Preparation is the key to a successful presentation. We asked Mike Moran, who presented at the Enterprise Social 2.0 conference in Amsterdam in January 2010 to share the secrets of preparation before presenting at the conference. Here is our recording:

About Mike Moran:

Mike is the author of the acclaimed book on Internet marketing, Do It Wrong Quickly, on the heels of the best-selling Search Engine Marketing, Inc., which is now in its second edition. Mike frequently keynotes conferences on Internet marketing for marketers, public relations specialists, market researchers, and technologists and serves as Chief Strategist for Converseon, a leading digital media marketing agency based in New York City.
Prior to joining Converseon, Mike worked for IBM for 30 years, rising to the level of Distinguished Engineer. Mike writes marketing columns for Revenue Magazine, Search Engine Guide, and WebProNews. Mike can be reached through his Web site (mikemoran.com), which is also home to his Biznology newsletter and blog.