Best Conference Tips

When I attend an event I always try to make a ROI calculation to see if I have invested wisely and I agree, its rather difficult to measure it exactly and there are many factors which simply do not translate to the numbers. In any case, I do try to make calculations and I like when in addition to having a great time and getting inspired, I see the real value from attending an event. Here is my formula:

There are so many conferences out there and we simply can’t sponsor every event. Yes, when you sponsor, you take a risk no matter whether it is an event you always sponsor or it is a completely new expo or conference for you.

We already know some basics that we can use to attract the customer: an eye catching design, prize draw, freebies, using light, sound and visual movements for impact. These are all good. If you want to add a little extra, you need to think what the customers at the event are missing.

TED – every one needs to get inspired from TED talks regularly, and this speech of Simon Sinek – I recommend very highly.

Working in conference business I had an opportunity to see many great presenters. Lucky me! In my opinion one of the most important ingredients in successful presentation, or event business conversation is [...]